What is PPC? Understanding the Full Form PPC and Its Role in Digital Marketing

 Pay‑Per‑Click (PPC), short for “pay‑per‑click,” is an online advertising model where advertisers pay only when someone clicks their ad. It delivers instant traffic, precise audience targeting via keywords and demographics, and full budget control with real‑time bid adjustments. PPC offers measurable ROI through analytics, supports varied ad formats (search, display, social, remarketing), and enhances visibility faster than SEO. By optimizing keywords, ad copy, bids, and landing pages, it drives cost‑effective, performance‑based results. To know more, read the full blog.

https://www.digisensy.com/what-is-ppc-understanding-the-full-form-ppc-and-its-role-in-digital-marketing/


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